Traditional Media is Still Relevant
The rapid rise of social media has tempted many companies and organizations to scrap proven, successful media plans and put all their money and efforts into social strategies. Unfortunately, they’re placing all their communication eggs in one basket when a more balanced approach yields better results. We have more than 25 years experience in telling our clients’ stories to the audiences that matter to them. Twenty-five years of managing media relationships, following news trends, and crafting stories that share our clients’ message and move the needle on sales or donations in ways that social posts simply haven’t consistently demonstrated. A story [...]